Tied to aesthetic innovation and the invention of techniques that have changed the very identity of knitwear forever, missoni is one of the world’s best-known and most popular fashion and design names, and the winner of countless awards. Missoni introduced and successfully established an unmistakable way of dressing and living: from the boldly colourful put together concept of zigzags, stripes, waves and flame stitches to patchworks of geometric and floral jacquards.